TERMINUS

全球领先的智慧场景服务商

Client
Terminus

Service
LOGO
Visual Identity System
Industrial Design
Web Design

Partner
丁凡/方建平

Team
CD: Ding Fan / Fang Jianping
D: Fang Jianping / Zhang Miao / Yang Xiaoyu
MD: Zhao Lin

TERMINUS was an intelligent hardware technology research and development enterprise in its early days. With the rapid expansion of the company's business, the areas involved have extended to four major business sectors: data intelligence, terminal intelligence, edge computing, and artificial intelligence cities. The market value has exceeded 10 billion yuan in just a few years.

To welcome a new decade, the brand has put forward a new vision: Committed to becoming the global leading smart service provider, brand positioning: AIoT Empowering Engine of Industries.

The new era will be an era of intelligence. TERMINUS approached UDL, hoping to develop and enhance the brand to become competitive in the rapidly growing global smart scene service field.

Show more+Show less-

Client
Terminus

Service
LOGO
Visual Identity System
Industrial Design
Web Design

Partner
丁凡/方建平

Team
CD: Ding Fan / Fang Jianping
D: Fang Jianping / Zhang Miao / Yang Xiaoyu
MD: Zhao Lin

The ends of the strokes can change the personality, and the opening of the letter "S" is treated to maintain a consistent vertical cut with the initial "T".

The core of smart scene services is technological empowerment. The graphic design solution is an upward, multi-dimensional, and intelligent virtual digital engine.

The rapid development of enterprises will quickly generate many new businesses, which requires us to propose a clear ICON solution. We have developed a set of ICON drawing rules for TERMINUS, which are systematic and rigorous, allowing in-house designers to draw new icons quickly.